Mark Rampolla is the co-founder and Managing Partner of Powerplant Ventures, which invests in emerging-growth companies that intend to remake our global food system, to deliver better nutrition in more sustainable and ethical ways.
He was also the founder and CEO of ZICO Coconut Water from 2004 until 2013, when it was purchased by The Coca-Cola Company. In less than 10 years, Mark grew his beverage start-up from idea to one of the global leaders of an $8 billion new beverage category--coconut water.
Mark is the author of "High-Hanging Fruit: Build Something Great by Going Where No One Else Will," published by Portfolio Penguin. This book is for people who want to succeed because of, not in spite of, their values. It's for people who believe it's their duty to reach higher and build a business driven by passion, purpose and integrity. High Hanging Fruit is a call to arms for a new generation of entrepreneurs who what to disrupt the old model and do good by doing business.